Brand Spotlight: Warm Nordic
A masterpiece does not belong in hiding. That’s the spirit behind the Warm Nordic vision. The company, founded by Frantz Longhi, aspires to bring iconic designs out of the shadows, pulling them from the auction house into the modern family home where Nordic warmth can glow all the stronger.
A Love
Discovering the public’s love for iconic 1950s and 1960s designs, Frantz Longhi saw a market for the genius of designers like Hans Olsen, Svend Aage Holm-Sørensen, Hans Agne-Jakobsson, and Knud Færch. Some of their pieces—often overlooked in the ever-changing world of design—needed a second life. And Frantz Longhi was prepared to breathe that new life into designs that helped shape an era.
Working closely with the descendants of these designers, Longhi and the Warm Nordic team now produce updated and refreshed iterations of unique furniture pieces that capture and engage contemporary design enthusiasts.
Now approachable and produced for the modern age, designs from masters of their time will live on for generations to come.
Nordic Warmth
Though the idea of both Nordic and Scandinavian design often encompasses aesthetics from five countries, each with their own unique signature, the essence of Nordic, and Scandinavian design as a whole, is deeply rooted in a refined simplicity made poignant and delightful by creative craftsmanship and nature-inspired materials.
Nordic warmth comes from ethically sourced wood, gently shaped silhouettes, masterfully finished surfaces, lush fabrics, and inviting clarity in both form and function. Additionally, the Scandinavian tradition of sustainability continues with the Warm Nordic legacy. Whether it is using only European wood for all products crafted in their Denmark-based studios, their usage of green energy, or their commitment to durable furniture that actively combats throw-away culture, Warm Nordic upholds the standards that have made Scandinavian furnishings a multi-generational tradition.
Shop Warm Nordic
Gesture Lounge Chair
Designed by Hans Olsen in the 1950s, the Gesture Lounge Chair is an iteration of Olsen’s popular Gesture design. The tea-oiled oak is smoothed and shaped into a playful expression – mimicking a shrugging gesture with the curved armrests. Upholstered with a variety of luxurious materials, the Gesture Lounge Chair effortlessly joins modern living, dining, or office spaces.
Parade Shelves
A piece from contemporary design duo Morten & Jonas, the Parade Shelves are a framework for all your favorite belongings. Use the Parade Shelves in the kitchen for plates, cups, and cookbooks, or in the living room for books, clocks, plants, and storage. Made from steel, the Parade Shelves are durable and masterfully crafted to create open space and bountiful extra storage.
Surfboard Coffee Table
A classic piece from designer Arne Hovmand-Olsen, the Surfboard Coffee Table infuses living rooms with lightness and movement. The broad tabletop is perfect for larger spaces and longer sofas, while the composition makes it a delightful complement to any design aesthetic.
