Woud Tact Rug - 170 X 240

The Woud Tact Rug brings something really special to floor covering - those little circular droplets scattered across the surface aren't just for looks, they actually create this amazing texture that feels great underfoot. Designer Shazeen Ansari figured out how to hand-weave these tiny raised loops into organic wool so they catch light differently throughout the day and give you this subtle tactile experience every time you walk on it. At 170 X 240 centimeters, this size works perfectly in bedrooms, under coffee tables, or as an accent piece in smaller living spaces without overwhelming the room. The brown and anthracite grey options each have their own personality - the brown brings warmth and earthiness, while the anthracite grey feels more contemporary and sophisticated.

What's really cool about the Tact is how each one ends up being slightly different because of the natural wool variations. You're not getting some mass-produced factory rug where every single one looks identical - the organic wool creates these subtle color shifts that make your rug uniquely yours. The hand-weaving process means the surface has this lovely irregularity that feels authentic rather than machine-perfect. The combination of those raised circular elements with the flat base creates this modern geometric pattern that somehow feels both structured and organic at the same time. It's substantial enough to define a space but not so bold that it dominates your other furniture choices.

Woud found the perfect collaborator in Shazeen Ansari, who comes from four generations of carpet makers in Bhadohi, India. She grew up literally surrounded by the craft and now combines that deep traditional knowledge with contemporary design sensibilities that fit perfectly with Danish aesthetics. Her approach matches what founders Mia and Torben Koed set out to do when they started Woud in 2014 - connect authentic craftsmanship from around the world with Scandinavian design principles. The result is pieces like the Tact that honor traditional techniques while creating something that feels completely current and relevant to how people actually live today.